an argument that is not sound but may still be convincing
rhetorical fallacy
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This rhetorical fallacy attacks the person rather than on the opponent's ideas. It comes from the Latin meaning "against the man."
ad hominem
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A means of persuasion in an argument. According to Aristotle, there are 3 fundamental appeals to persuade a person: 1. Reason (Logos), 2. Ethics (Ethos), and 3. Emotion (Pathos).
Appeal
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a mistake in reasoning (example: Because everything is bigger in Texas, you can expect dogs to be the size of horses.)
Logical Fallacy
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unfair appeal to the audience's emotions
Emotional Fallacy
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unreasonably advance the writer's own authority or character
Ethical Fallacy
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specific, clear, detailed (leaves little room for interpretation)
Explicit Message
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uses visuals, body language, etc. to communicate meaning; the meaning must be inferred
Implicit Message
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Appeal to reason
Logos
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Appeal to emotion
Pathos
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Ethical appeal
Ethos
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to indicate or suggest without being explicitly stated
imply
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clearly stated
explicit
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a false or mistaken idea
fallacy
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the art of using language effectively and persuasively
Rhetoric
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a reason or set of reasons given with the aim of persuading others that an action or idea is right or wrong