an argument that is not sound but may still be convincing
rhetorical fallacy
This rhetorical fallacy attacks the person rather than on the opponent's ideas. It comes from the Latin meaning "against the man."
ad hominem
A means of persuasion in an argument. According to Aristotle, there are 3 fundamental appeals to persuade a person: 1. Reason (Logos), 2. Ethics (Ethos), and 3. Emotion (Pathos).
Appeal
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