Advertising - PET 1 | Baamboozle - Baamboozle | The Most Fun Classroom Games!

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how well people know a particular brand

brand awareness

to have a well-known person promote a product

celebrity endorsement

TV channels that make money from showing advertisements

commercial channel

something that encourages someone to take a particular action, such as making a purchase or clicking a link on a website

call to action

small advertisements often put in a newspaper or magazine by individuals

classified ads

to call someone with the aim of selling something without them asking you to do so

to cold call

something written by a company for newspapers and magazines and websites to share and publish

press release

the short period during TV programs when advertisements are shown

commercial break

recommendations made by individuals to other individuals about a product of service

word of mouth

to introduce a new product

to launch a product

to display adverts on TV

to show adverts

the people a company want to sell their product or service to

target audience

large media outlets like TV, newspapers and magazines

mass media

a notice, picture or film telling people about a product, job or service

to quickly become extremely popular on the Internet through social media

to go viral

the degree to which people continue to buy from the same brand or company

brand loyalty

a company that creates adverts for other companies

advertising agency

to put an advert somewhere

to place an advert

the activity and industry of advertising things to people on television, in newspapers, on the internet, etc.

Advertising