Share Advertising - PET 1
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the activity and industry of advertising things to people on television, in newspapers, on the internet, etc.
Advertising
a notice, picture or film telling people about a product, job or service
advertisement
how well people know a particular brand
brand awareness
to have a well-known person promote a product
celebrity endorsement
the short period during TV programs when advertisements are shown
commercial break
to quickly become extremely popular on the Internet through social media
to go viral
large media outlets like TV, newspapers and magazines
mass media
something written by a company for newspapers and magazines and websites to share and publish
press release
the people a company want to sell their product or service to
target audience
recommendations made by individuals to other individuals about a product of service
word of mouth
TV channels that make money from showing advertisements
commercial channel
the degree to which people continue to buy from the same brand or company
brand loyalty
small advertisements often put in a newspaper or magazine by individuals
classified ads
to call someone with the aim of selling something without them asking you to do so
to cold call
a company that creates adverts for other companies
advertising agency
something that encourages someone to take a particular action, such as making a purchase or clicking a link on a website
call to action
