International management

Deal with foreign entries of multi-sided platforms, in which platform firms leverage their firm-specific digital infrastructure while also cultivating localized operations

Refer to the foreign market entries for seeking and gaining access to new financial resources while at the same time undertaking a little other activities in the foreign market

They refer to dedicated teams managing inflows and outflows of knowledge that foster innovation for the firm

Refers to foreign entries in which no physical entry is undertaken for customer/user acquisition, although the firm appears to be in the country from the perspective of its buyers and users