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Game Code: 3279000
English
51
Public
Own it 4 Unit 8
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Brand
A company’s name or logo and identity
A paid promotion on TV or radio
A discount or deal
15
Target audience
The group of people a product or ad is aimed at
A paid promotion on TV or radio
A phrase encouraging action
15
Slogan
A short and catchy phrase used in advertising
A large outdoor advertisement
A phrase encouraging action
15
Billboard
A large outdoor advertisement
A customer’s positive review in an ad
A discount or deal
15
Influencer marketing
A customer’s positive review in an ad
A phrase encouraging action
Using social media personalities to promote products
15
Call to action
Ads that spread quickly online
A phrase encouraging action
Ads that spread quickly online
15
Testimonial
A customer’s positive review in an ad
A discount or deal
A phrase encouraging action
15
Viral marketing
A paid promotion on TV or radio
A discount or deal
Ads that spread quickly online
15
Commercial
A short and catchy phrase used in advertising
A paid promotion on TV or radio
A discount or deal
15
Special offer
Ads that spread quickly online
A discount or deal
A company’s name or logo and identity
15
I saw an interesting_______for a new smartphone on YouTube.
slogan
advertisement (Ad)
billboard
15
Nike is a well-known _______ for sports shoes.
ad
brand
slogan
15
This ad’s ________ is teenagers who love music.
ad
target audience
slogan
15
McDonald’s ______ ‘I’m lovin’ it’ is very catchy.
slogan
ad
billboard
15
The new car _________ on TV looks amazing!
target audience
billboard
commercial
15
There’s a huge ________ for Coca-Cola near the highway.
influencer marketing
slogan
billboard
15
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