English 12 Unit 4 Reading | Baamboozle - Baamboozle

English 20 Public

Answer the questions

Study Slideshow

Quickly read the text and choose the best heading.

Means of mobile communication

The history of print media

The advent of the Digital Media Age

Forms of mass media

15

the people who watch or listen to a particular programme (a play, concert, talk, etc.)

audience

15

send out programmes on TV or radio

broadcast (v)

15

a notice, picture or film telling people about a product, job or service

advert (n)

15

he ordinary people in society who are not leaders or who are considered to be not very well educated

the masses

15

appear; begin to be known or noticed

emerge (v

15

the time when something first begins to be widely used

advent (n)

15

Mobile phones and the Internet are the only forms of mass media.

FALSE

15

The role of mass media is to entertain, amuse, inform, educate and unite people.

TRUE

15

The mobile phone is regarded as a unique means of communication.

FALSE

15

People nowadays prefer instant messaging and social networking to emails.

TRUE

15

Only digital media have influenced people's lives and society.

NOT GIVEN

15

What are some examples of mass media?

Books and newspapers

Radio and television

All of the above

15

When was the term 'mass media' coined?

In the Middle Ages

15

What is considered the most important role of mass media?

To educate people about their rights and responsibilities

To provide news about events as they occur

To provide entertainment

To amuse the masses

15

How were mass media forms classified until recently?

By their content types

By the sequence of their advent

By their creative artists

By their business models

15