Study

Healthy Consumer

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  • How do you call a written or spoken media message designed to interest consumers in purchasing a product or service?
    Advertising
  • What Consumer Right is it? "You have the right to truthful information about products and services."
    Right to be Informed
  • How do you call the method of judging the benefits of different products by comparing several similar factors for each one.?
    Comparison Shoping
  • What Consumer Right is it? "You have the right to seek compensation when you have been treated unfairly."
    Right to Have Problems
  • Who is a "Healthy Consumer"?
    Anyone who purchases or uses health products or services.
  • How do you call the various methods of communicating information?
    Media
  • What Consumer Right is it? "You have the right to select from many products at competitive prices."
    Right to Choose
  • Advertisers use several techniques to persuade consumers to purchase their products. What is Great Outdoors?
    Scenes of Nature to portay If it’s associated with nature, it must be healthy.
  • Advertisers use several techniques to persuade consumers to purchase their products. What is Rich and famous?
    Product displayed in expensive home or by a personality with very high maintenance lifestyle.
  • What is "Online Shoping"?
    Using the Internet to buy products and services.
  • What Consumer Right is it? "You have the right to join in the making of laws that govern buying and selling."
    Right to be Heard / Listened
  • Advertisers use several techniques to persuade consumers to purchase their products. What is Bandwagon?
    Showing a group of people using a product or service
  • What Consumer Right is it? "You have the right to purchase products and services that will not harm you or others."
    Right to Safety
  • Advertisers use several techniques to persuade consumers to purchase their products. What is Testimonial?
    Interviewing people for whom a product has worked.
  • What Consumer Right is it? "You have the right to learn the skills necessary to help you make wise choices."
    Right to Consumer Education