an idea or feeling that a word invokes in addition to its literal or primary meaning.
Connotation
A means of persuasion in an argument. According to Aristotle, there are 3 fundamental appeals to persuade a person: 1. Reason (Logos), 2. Ethics (Ethos), and 3. Emotion (Pathos).
Appeal
Appeal to emotion
Pathos
the dictionary meaning of a word
Denotation
a false or mistaken idea
fallacy
unreasonably advance the writer's own authority or character
Ethical Fallacy
uses visuals, body language, etc. to communicate meaning; the meaning must be inferred
Implicit Message
Words that say that I am not happy.
rage, howl,
A question asked merely for effect with no answer expected.
Rhetorical Question
the art of using language effectively and persuasively
Rhetoric
a reason or set of reasons given with the aim of persuading others that an action or idea is right or wrong
Argument
to indicate or suggest without being explicitly stated
imply
A statement that can be proved.
Fact
clearly stated
explicit
A personal view, attitude, or appraisal.
Opinion
What is the Thylacine's dream?
To run wild
a general rule in speaking, in writing, and in music, that states that concepts or ideas presented in threes are inherently more interesting, more enjoyable, and more memorable.
Rule of Three
Ethical appeal
Ethos
A particular preference or point of view that is personal, rather than scientific.
Bias
A word that means walking backwards and forwards in one area.
Prowl
A conclusion drawn from specific information that is used to make a broad statement about a topic or person. (Example: Jenny's dog is mean. All dogs are mean.)
Generalization
unfair appeal to the audience's emotions
Emotional Fallacy
an argument that is not sound but may still be convincing
rhetorical fallacy
specific, clear, detailed (leaves little room for interpretation)
Explicit Message
facts or information indicating whether a belief or statement is true or valid.
Evidence
a mistake in reasoning (example: Because everything is bigger in Texas, you can expect dogs to be the size of horses.)
Logical Fallacy
This rhetorical fallacy attacks the person rather than on the opponent's ideas. It comes from the Latin meaning "against the man."
ad hominem
Repeating a word, phrase, or idea for emphasis.
Repetition
Appeal to reason
Logos
a confident and forceful statement of fact or belief
Assertion
An image that we have while sleeping.
Dream
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