Study

Advertising

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  • Viral marketing
    A paid promotion on TV or radio
    Ads that spread quickly online
    A discount or deal
  • The new car _________ on TV looks amazing!
    target audience
    commercial 
    billboard
  • to target
    to recommend
    to advertise or support something
    to aim at a specific group
  • There’s a huge ________ for Coca-Cola near the highway.
    slogan
    influencer marketing 
    billboard
  • Do you think some advertisements are misleading or unethical? Give examples.
    Yes, some ads exaggerate benefits or hide side effects. For example, weight loss products often show unrealistic results, which can deceive people.
  • Testimonial
    A customer’s positive review in an ad
    A phrase encouraging action
    A discount or deal
  • Smart ______ compare prices before buying.
    consumers
    billboards
    slogans
    testimonials
  • If you could ban one type of advertisement what would it be and why?
    I’d ban gambling ads because they can lead to addiction and financial problems. They target vulnerable people, which is unethical.
  • Influencer marketing
    A phrase encouraging action
    A customer’s positive review in an ad
    Using social media personalities to promote products
  • How has social media advertising changed the way companies promote products?
    ...
  • The ad was so _____ that I bought the product.
    persuasive
    target audience
    testimonial
  • Misleading
    Gives false or exaggerated information
    Seeing an ad too many times
    Provides useful information
  • Describe an ad you remember well. What made it effective or annoying?
    ...
  • Would you prefer a world with no ads at all? What would be the consequences?
    No, because ads help businesses grow and inform consumers. However, without ads, we might rely more on word-of-mouth, and new brands would struggle to get notic
  • Special offer
    Ads that spread quickly online
    A company’s name or logo and identity
    A discount or deal
  • Annoying
    Seeing an ad too many times
    Irritating or too frequent
    Gives false or exaggerated information
  • McDonald’s ______ ‘I’m lovin’ it’ is very catchy.
    ad
    slogan
    billboard
  • Do you think advertising is more persuasive or misleading? Why?
    ....
  • Should there be stricter regulations on advertising, especially to children? Why?
    Definitely. Children are easily influenced, and ads for junk food or expensive toys can pressure parents unfairly. Stricter rules would protect them.
  • The ad was ________because the product didn’t work as promised.
    misleading
    overexposed
    persuasive
    viral marketing
  • The funny video became ________ for the brand.
    influencer marketing
    viral marketing
    call to action
  • Have you ever bought something because of an advertisement? What was it?
    Yes, once I saw an ad for wireless headphones with a special discount. The ad made them look very convenient, so I bought them. Luckily, they were as good as ad
  • What is the most memorable ad you’ve ever seen? Why did it stick in your mind?
    I remember a funny Coca-Cola ad where people shared drinks and became friends. It was heartwarming and made me associate the brand with happiness. Good storytel
  • How have digital ads (like YouTube or Instagram ads) changed advertising?
    They’re more personalized and interactive now. Instead of just watching an ad, you can click and buy instantly. However, they’re also more intrusive because the
  • The website’s _____ said ‘Sign up today for a free trial!’
    influencer marketing
    advertisement
    billboard
    call to action (CTA)
  • The store has a _________ : 50% off this weekend.
    advertisement
    special offer
    call to action
  • How do you think AI will change advertising in the future?
    AI will probably make ads even more targeted by analyzing our behavior. It might also create personalized video ads
  • I’m tired of that ad—it’s so ______!
    persuasive
    overexposed
    misleading
  • Do you think global brands should adapt their ads for different cultures?
    Absolutely. What works in one culture might offend another. For example, an ad showing too much skin might be fine in Europe but unacceptable in conservative co
  • Many beauty brands use ______ on Instagram.
    influencer marketing
    billboards
    slogans
  • I saw an interesting_______for a new smartphone on YouTube.
    advertisement (Ad)
    billboard
    slogan
  • Do you think some advertisements are misleading or unethical? Give examples.
    Yes, some ads exaggerate benefits or hide side effects. For example, weight loss products often show unrealistic results, which can deceive people.
  • Call to action
    Ads that spread quickly online
    Ads that spread quickly online
    A phrase encouraging action
  • Do you prefer funny, emotional, or informative ads? Why?
    I prefer funny ads because they’re entertaining and don’t feel like forced selling. Emotional ads can be powerful, but sometimes they feel manipulative.
  • Do you use ad blockers? Why or why not?
    Yes, I use them because online ads can be distracting. Some websites have too many pop-ups, which ruin the browsing experience.
  • Are advertisements different in your country compared to others? How?
    Yes, in my country, ads often focus on family values, while in Western countries, they might be more humorous or individualistic.
  • The shampoo ad included a ______ from a happy customer.
    call to action
    advertisement
    testimonial
  • Do celebrities and influencers make ads more or less trustworthy?
    It depends. If the celebrity genuinely uses the product, it feels more authentic. But some influencers promote anything for money, which makes their ads seem fa
  • Commercial
    A paid promotion on TV or radio
    A short and catchy phrase used in advertising
    A discount or deal
  • to promote
    to give a review
    to aim at a specific group
    to advertise or support something
  • Target audience
    A phrase encouraging action
    The group of people a product or ad is aimed at
    A paid promotion on TV or radio
  •  Nike is a well-known _______ for sports shoes.
    ad
    brand
    slogan
  • Overexposed
    Seeing an ad too many times
    Gives false or exaggerated information
    Provides useful information
  • Brand
    A company’s name or logo and identity
    A discount or deal
    A paid promotion on TV or radio
  • What types of advertisements do you notice the most (TV, online, billboards, etc.)?
    I mostly notice online ads, especially on social media and YouTube. They’re hard to avoid because they pop up everywhere. I also see billboards when I’m outside
  • Billboard
    A discount or deal
    A large outdoor advertisement
    A customer’s positive review in an ad
  • Consumer
    The group of people an ad is aimed at.

    A person who buys products
  • Do you think advertisements are effective in influencing people’s buying decisions? Why or why not?
    Yes, I believe ads are quite effective because they create awareness and desire for products. For example, if I see an appealing ad for a new smartphone, I migh
  • This ad’s ________ is teenagers who love music.
    ad
    slogan
    target audience
  • Informative
    Provides useful information
    Gives false or exaggerated information
    Seeing an ad too many times
  • Slogan
    A large outdoor advertisement
    A short and catchy phrase used in advertising
    A phrase encouraging action