Study

Advertising 3AFMQ

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  • Why are the adverts about cosmetic surgery illegal for under-18s?
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  • What organisations can consumers complain to about adverts in the UK or Italy?
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  • Which are the main characteristics of persuasive advertising?
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  • Why do some adverts use disturbing images or messages?
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  • What is sponsorship?
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  • Can you make an example of an advertisement that is considered harmful or irresponsible or inappropriate?
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  • Can you mention some advantages and disadvantages of the different media used for advertising?
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  • What is the main aim of advertising?
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  • Who will most likely use informative advertising?
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  • Which are the main characteristics of informative advertising?
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  • What are FAQs, what are they used for?
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  • What is meant by comparative approach in persuasive advertising?
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  • What do the letters EASA stand for? What does EASA do?
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  • What do we need to consider when analysing whether an advert is effective or not?
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  • How many digital core channels are used for digital advertising? How are they called?
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  • How many types of advertising are there?
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  • What are the main reasons for sponsorship?
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  • What are the differences between Social media advertising and Video advertising?
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  • What is meant by advertising?
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  • What elements should be considered when choosing which means of communication to use for advertising?
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  • What is meant by "slogan"?
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  • What are the main channels of communication used for advertising?
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  • What is meant by “digital advertising”?
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  • How do countries stop adverts from lying or making false claims?
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  • Who uses persuasive advertising to convince consumers about the quality of their brand?
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  • What does the acronym AIDA stand for? What is meant by “the AIDA steps”?
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  • What is the most used form of advertising?
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