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Many companies rely on __________________ to reach customers directly through emails and phone calls
direct marketing
I bought a T-shirt because it had a 30% _________________
discount
They used __________________ letters to make their bar stand out at night
neon signs
The shop’s __________________ was full of colourful lights and mannequins
window display
Two brands worked together in a __________________ to promote each other’s products
cross marketing
The cosmetics brand gave away a small __________________ at the mall to attract new clients
freebie
Our supermarket offers a __________________ to regular customers – collect points for each purchase
loyalty card
Those annoying __________________ keep appearing when I browse the internet!
pop-ups
We put up a huge __________________ across the high street to advertise the festival
street banner
I got a __________________ of shampoo in the mail last week
free sample
During the summer __________________, prices were reduced by up to 70%
clearance sale
The company used a famous footballer for a __________________ to promote its new sports drink
product endorsement
A public recommendation of a product by a famous person
product endorsement
A strip of material with writing or advertising hung across a street
street banner
When two companies advertise each other’s products
cross marketing
A card that rewards repeat customers with points or discounts
loyalty card
Reducing prices to attract buyers, especially at the end of a season
clearance sale
An item given for free to promote a brand
freebie
A display of products arranged to attract people passing a shop
window display
Selling products directly to customers by phone, email, or post
direct marketing
Giving customers a small version of a product to try
free sample
Advertising that appears suddenly on your computer or phone screen
pop-ups
A bright electric sign often used outside shops or bars
neon sign
A large outdoor board used to display advertisements
billboard / hoarding
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