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How Social Media Keeps You Poor
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What's our coping skill of the day?
Problem Solving
Marketers know that a lot can happen between the ad and the sale so they do what?
 
hurry you through checkout
 
lie
 
make the ad long
______________ _______________the concept that people will follow the actions of the masses
 
social proof
 
The Peanuts
 
Mickey Mouse
 
Cashless Bias
What was “Keeping Up with the Joneses” in the early part of the 20th century?
 
a comic strip
 
a movie
 
a book
 
TV show
What model could social media have adopted?
 
subscription
 
pay per view
Who mandated bumpers between commercials and cartoons in the 1980s and 1990s?
 
FCC
 
IRS
 
PBS
 
Verizon
Old fashioned advertising relied on broad demographics like age, race, and income, today’s digital marketers can create detailed profiles of each consumer tracking their _______________, behaviors, and emotional state.
 
interests
 
teachers
 
income
 
high school
In a recent survey what percent of millennials said they overspent their budget because of something they saw on social media?
 
57%
 
25%
 
75%
 
99%