Study

Media Terms

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  • The colors, fonts, and designs that make a company recognizable are part of its
    brand identity
  • You should always ask for _______ before using someone else’s picture or artwork.
    permission
  • The artist’s photos cannot be used for _______ without paying her first.
    commercial purposes
  • a legal right that protects someone’s original work (like music, art, or writing) from being copied or used without permission.
    copyright
  • approval or consent to do something.
    Permission
  • Using a movie clip in your advertisement without _______ can get you into legal trouble.
    copyright
  • the collection of visual elements (like colors, fonts, and logos) that represent and make a brand recognizable.
    Brand identity
  • a symbol, design, or image that represents a company, brand, or organization.
    logo
  • The company’s _______ is a blue circle with a white letter “M” in the center.
    logo
  • using something to make money or for business reasons.
    Commercial Purposes