This is the material that a product is wrapped or contained in. For example, a chocolate bar’s __________ is usually foil and paper
Packaging
This is how much money you pay to buy a product. For example, the __________ of a coffee machine could be £50
Cost
This is a word or phrase that helps you move smoothly from one idea to another. Saying “Now let’s look at…” is a good __________
Transition
This is a full written version of what you plan to say. Some presenters read from a __________, but it’s better to use notes.
Script
This is the first part of your presentation, where you greet the audience and explain what you’ll talk about. For example, you might say “Hello everyone” during your __________
Introduction
This is a brief list or overview of what your presentation will include. A clear __________ helps the audience understand the structure
Outline
This is a symbol or design that represents a brand or product. For example, Apple’s __________ is an apple with a bite taken out.
Logo
This means the group of people a product is aimed at. For example, a toy company’s __________ might be children aged 3-10.
Target Market
This is a detailed explanation of what a product looks like or how it works. For example, a product __________ might say “red, lightweight, waterproof jacket”.
Description
This is how loud or soft your voice is. Good __________ helps everyone hear you clearly
Volume
This is the final part of a presentation, where you summarise your points and say thank you. You might end with your __________ by saying, “To sum up…”
Conclusion
These are the people watching or listening to your presentation. You should always speak clearly so the __________ can follow
Audience
This is the part at the end where the audience asks you questions. Most formal presentations end with a __________ session
Q&A (Question and Answer)
This is a promise from the company to repair or replace a product if it breaks within a certain time. For example, a phone might come with a one-year __________
Warranty
This refers to how fast or slow you speak. Speaking too quickly or too slowly affects your __________
Pace / Speed
This is when you look at the audience while you speak. Good __________ makes you appear confident and engaged
Eye contact
This is the feature that makes a product different from all others. For example, the __________ of a smartphone might be its very long battery life
Unique Selling Point
These are the substances a product is made from. For example, a jacket might be made from leather and cotton __________
Material
This is a short, catchy phrase used to promote a product. For example, Nike’s famous __________ is “Just do it.”
Slogan
This word describes what a product does. For example, a smartphone’s main __________ is to make calls and send messages.
Function
This is a way to make people want to buy a product, like discounts or free samples. For example, a store might run a __________ for new shoes
Promotion
This is something like a picture, chart or video used to help explain your points. A graph is an example of a __________
Visual Aid
This is a large outdoor board used to advertise products or events to many people passing by. For example, you might see a __________ beside a motorway
Billboard
This is when companies collect information about what customers want. For example, they might do surveys to help with __________
Market Research
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