Study

Advertising

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  • What gets you interested in an advertisement?
  • Why is it necessary to advertise?
  • Do you find advertising persuasive?
  • Do you think advertising should be allowed to interrupt TV or radio programs? What are the alternatives?
  • Do you often buy a particular brand when you buy clothes?
  • What is the most shocking advertisement you have seen?
  • Should advertisers be allowed to advertise to children?
  • What brand is the toothpaste you or your parents buy?
  • Do you think advertising is too expensive?
  • Do you think children or young people are easier to influence through ads compared to adults?
  • Should there be advertisement-free zones?
  • What is the funniest advertisement you have seen? Describe it.
  • What would make an advertisement more interesting?
  • What is the most advertised product in your country?
  • Is there truth in advertising?
  • Do you buy products because of advertising?
  • Can you buy something and get something for free in your country?
  • Do you think ads influence the choices you make when you or your parents buy food?
  • How would you advertise something you wanted to sell?
  • Why do you buy one product over another?
  • What kind of advertisements attracts your attention?
  • Do people use coupons where you live?
  • What is the most popular way of advertising?
  • What are the different types of advertising? (e.g. TV)
  • Can you remember an advertising campaign that caught your attention?
  • What makes an ad memorable?
  • What do you think of celebrity endorsements?