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C1.1. CC 4. Vocab

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  • What marketing tricks that help (get the customers interested) have you heard of?
    woo the customers
  • What kind of promotions (attract attention of) customers?
    appeal to
  • How hard is it to (predict) market changes? Who should be responsible for this in a company?
    anticipate
  • Do you know a company that is great at (realizing what kind of people their goods should be aimed at)?
    hitting their target audience
  • How should a company advertise a product in order to successfully (start releasing and selling it)?
    launch
  • Do you trust celebrities who (publicly show their support and approve of) some product? Would you buy something like that?
    endorse
  • What is the easiest way to (show the benefits) of the product?
    emphasize the perks
  • What kind of advertising do you find (attractive)?
    enticing
  • Are you (inclined to buy something unexpectedly)? How often? What do you usually buy?
    susceptible to impulse buying
  • How often do you buy something without (trying out the product first)?
    sampling
  • Have you ever (bought anything just for fun)? What was it?
    purchased … just for kicks
  • Can a product become popular (because people started telling their friends about it) these days? Can you think of an example?
    by word of mouth