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Advertising
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What are reasons for advertising?
To inform customers about new products and services
To make money
To inform customers about sales of special offers
To have something to look at
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An advertisement is...
just a tv commercial
notice or announcement promoting a product, service or event
just a radio commercial
a friend telling you to buy something
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Advertisers don't use emotive language in ads. True or False?
True. They don't.
False. Emotive language is used to draw in customers.
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Which of the following is the most successful form of advertising?
Magazine
Internet
Radio
Television
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Colours can have an impact on advertisements. True or False?
True. Colours can represent important features in an ad.
False. No, they can't.
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What is the purpose of this ad?
To show corporate images or branding
To sell a product
To highlight a lifestyle
To highlight a cause or issue
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What is the slogan for McDonalds?
Just do it
Eat fresh
I'm lovin' it
Oh what a feeling
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This advertisement would be targeted at which age group?
Families
A 60 year old
Children
Young adults
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What type of advertisement is this?
It's selling a product.
Emotional.
Informative.
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What is the purpose of this ad?
To sell a product
To show corporate images or branding
To highlight an issue or cause
To promote a lifestyle
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Which advertisement 'gives you wings'?
Coke
Redbull
Mars Bar
Snickers
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Advertisements have many types of genres. True or False?
False.
True.
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What is a slogan?
A blurb.
A word.
A short and striking phrase.
The name of the product.
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What is the form of advertisement that is located beside roads, buildings and big companies?
A magazine ad
A billboard ad
A radio ad
A big ad
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What is the genre/ purpose of this ad?
To highlight a cause or issue
To promote a lifestyle
To show corporate images or branding
To sell a product
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On average, how many ads do you think a child could watch in 1 year?
3 000
18 000
180 00
1 800 300
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Advertisements are designed to be targeted at different age groups. True or False?
True. Ads are specifically designed for different ages.
False. Ads are for everyone.
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What is the purpose of this ad?
To sell a product
To promote a lifestyle
To highlight a cause or issue
To show corporate images or brands
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Okay!
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