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Business English Result Upper-Int Unit 12 Vocabu ...

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  • data relating to a particular group of people
    demographics
  • the collection of information
    data gathering
  • the timeline of customer activity when buying products from a website
    transactional history
  • small files which a website sends to your computer to track what you click on
    cookies
  • affected by the information and facts you have collected
    data driven
  • how people act and what they do when they make buying decisions
    customer behaviour
  • a statement explaining how a company will use a person's data
    privacy policy
  • a period in history where people have access to lots of information
    information age
  • when you lose, or someone steals, your customer data
    data breach
  • the study of facts and information (often from a computer)
    data analytics
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