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IE5.5 - The way the brain buys
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Where are pharmacies usually put?
the back
"unexpected bought items"
unplanned purchases (n)
"Thao tĂşng" = make people follow what you want?
manipulate (v)
Why should fruits and vegetables be bought at the end, not the beginning?
they are easily damaged
"Sản phẩm mồi nhử"?
decoy
"Sản phẩm có thương hiệu"?
branded products
Popular items are usually placed at the beginning to catch the customers' attention. True or False?
False (in the halfway so that customers will go along to find them)
How many items needed at the same time to persuade the customers to buy one of them?
3
Why do some customers leave the shops without buying anything?
because the price is expensive
"Someone who is good at retail sector" is called .....
a retailer expert
In which position of the products in the shelves that can be the best place?
the right-hand side
Which zone slows the customers down?
chill zone
The zone that is not for sale, but for promotion.
decompression zone
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