GWB2+ unit 7 Marketing campaign | Baamboozle - Baamboozle

to do something too often or too much

bombard with

(adj.) intended to undermine or overthrow; (n.) one who advocates or attempts to undermine a political system

subversive

specific type of culture jamming that involves the creation of homemade products and the act of leaving them inside a store. Think of it like the opposite of Shop Lifting where instead of stealing something from a market, you are...

shopdropping

not good enough

inadequate

to express strong disapproval of; denounce

condemn

A movement in which artists and activists use public advertising spaces to place fake ads mocking companies for bad behavior.

brandalism

neverending blasts

constant barrage of (images)

Sights that are unattractive

visual pollution

widespread, present in every part of something

pervasive

provide what is neccessary, wanted or needed by someone or something

cater for

a particular way of thinking about something

approach (n)

later; afterward; next; after something else happened

subsequently

to form, to mould, to sculpt - to change something

shape sg of sg (v)

to transport; to transmit; to communicate, make known;

convey

to improve understanding and communication between people who have different opinions

break down barriers between A and B (idiom)

a channel intermediary that sells mainly to consumers, as in the sale of goods to the public in relatively small quantities for use or consumption rather than for resale.

retailer

create, make

generate (content, comment, tweets)

invite (someone) to engage in a contest

challenge sb to do sg

to draw positive attention and interest in something, to create interest in a product or service.

create a buzz

the quality of being genuine and open; the truthfulness of origins, attributions, commitments, sincerity, devotion, and intentions;

authenticity

the attribute of being easy to meet or deal with, the quality of ease when one tries to have access to a person; accessibility

approachability

to have power or a very strong influence; take control; rule

hold sway

a group of people who remain firm in their support for a person or thing

loyal following

you can identify with it because you've experienced it or something similar

relatable

a contract that lets a company use someone's name, likeness, and reputation to promote a service or product.

endorsement deals

(adj) well-informed; sharp; experienced; shrewd; astute(n) shrewdness, sharpness(v) know or understand

savvy

making up your mind about buying something

purchasing decision

the act of buying something

purchase

the quality of being trusted and believed in, being trustworthy; believability

credibility

to become weary, bored or annoyed by something

grow tired of

internet advertising in the form of rectangular graphics at the top or bottom of web pages; online advertising messages akin to billboards

banners

informal conversations people have about their experiences with a business, recommending a product

word-of-mouth publicity

a large outdoor board for displaying advertisements

billboards

when someone, usually a celebrity, says publicly that they use a product and like it

endorse a product

to phone potential customers who have had no prior contact with the salesperson/company

make cold calls

Items such as coupons, samples, or gifts that companies send to customers to restore confidence or to promote future business.

freebies

Make public a series of things such as adverts or commercials that try to persuade a person to buy a product

launch a marketing campaign

a symbol or design that serves to identify an organization or institution

logo

a name given by the maker to a product or range of products, especially a trademark

brand name

the manufacturer or trade name of a product with emphasis on the creator

make (n)