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What is a pitch in sales?
A short, persuasive message to convince the customer.
What do we call the reasons customers say no?
Objections
What’s the difference between a prospect and a customer?
Prospect = potential buyer; Customer = has already bought.
Give one example of a feature and one example of a benefit.
Feature: “The phone has 128GB memory.” Benefit: “You can store thousands of photos and videos.”
What is a lead in sales?
A potential customer who has shown interest.
Customer: “It’s too expensive.”
Answer: Emphasize value or savings (e.g., “I understand. Many customers found the long-term savings outweighed the cost.”).
Customer: “I don’t have time right now.”
Answer: Offer a quick summary or schedule follow-up (e.g., “No problem, I can send a short email or call later at a convenient time.”).
Customer: “I already have a provider.”
Answer: Show differentiation (e.g., “That’s great. May I explain how we’re different and why some businesses switch?”).
Act as customer and give an objection.
Examples: “It’s too expensive,” “I’m not interested,” “Send me info by email.”
Deliver a 10-second pitch about a new smartphone.
Example: “This new smartphone has all-day battery, a professional camera, and helps you stay connected for work and fun.”
True or False: A pitch should focus on benefits, not features.
True
True or False: If a customer rejects you, you should argue until they agree.
False
True or False: Every “no” means the customer will never buy.
False
True or False: A script can help sales agents sound more natural.
True (if used well).
True or False: Objections are a normal part of sales conversations.
True
