What does the word “reflect” mean in this sentence? “The brand name reflects the service the company provides.”
To repeat a sound
To show clearly
To copy
To shine light
Which of these is a made-up brand name?
Taxi Service
Coca-Cola
Fast Delivery
Which brand name is easier to pronounce for most people?
Xiphonotronics
Smile
Gkztrania
Why is it a good idea to choose a brand name that is easy to pronounce?
Because it makes people feel scared
Because it sounds more serious
Because customers can remember and say it easily
What happens if a brand name is difficult to translate?
People might misunderstand it in other countries
It becomes more popular
It sounds more expensive
Which sentence is most likely the first in a paragraph?
“Ideally, the brand name should not need translation.”
“In other words, choose a name with no particular meaning.”
“So a made-up or compound word can be a good idea.”
