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What are business opportunities and risks?
What is globalisation?
The trend towards worldwide markets in goods and services
How do business opportunities and risks arise - 3
Demand side, supply side, PESTLE factors
What is a SWOT analysis?
a structured planning method that evaluates strengths and weaknesses of an enterprise and identifies possible opportunities and risks
What is PESTLE analysis?
Useful tool in Business Planning to identify risks and opportunities.Only deals with external factors
Give an example for each PESTLE letter
Give 3 examples of ethical business practices:
Fairtrade (fair price for produce, a long-term relationship with suppliers ), environmentally sound production methods, development of the local community
What is ESG?
Environmental, social, and corporate governance (ESG) is a set of practices applied by businesses described as socially responsible and sustainable
Give 1 example for each ESG area:
carbon footprint, gender equality, education of employees, management of risks, compliance with laws, fair salary
What is greenwashing?
a form of advertising in which green marketing is deceptively used
