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Persuasive Techniques
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Uses exaggeration or overstatement to make information more dramatic
A hyperbole
"One in every five babies born in Ireland is born with a tail." This is an example of...
A statistic
Name any persuasive technique
Answers will vary
"My childhood was a prison." This is an example of...
A metaphor
What is an anecdote?
A personal story used to create empathy/emotion
Which one involves facts and statistics? (ETHOS/PATHOS/LOGOS)
Logos
What is the effect of using direct address?
The audience feels included and involved
"without a doubt," "absolutely" and "greatest" are all examples of...
extreme language or hyperbole
Using the same key word/phrase to make an argument more memorable
Repetion or Rule of 3
Words/phrases intended to make viewers feel certain emotions
Emotive language
Surgeon, Joshua Aaron, believes "regular checkups are key in early detection" (ETHOS/PATHOS/LOGOS)
Ethos
'Are you kidding me?' This is an example of...
Rhetorical Question
Sometimes authors use humour in their persuasive writing. Why is this effective?
Makes it more relatable; more engaging


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