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G3 Term 2 Week 4
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What does “place” mean in 4Ps?
 
Where it is sold
 
Where birds live
 
Where you dream
 
Where clouds go
What does “promotion” mean in 4Ps?
 
Telling people about product
 
Buying lunch
 
Sleeping late
 
Making drawings
Which is NOT one of 4Ps?
 
People
 
Price
 
Place
 
Promotion
What is marketing mix also called?
 
The 4Ps
 
The 2Bs
 
The 7Cats
 
The 10Zs
What does decoy pricing do?
 
Makes one look best
 
Breaks the toy
 
Gives free lunch
 
Changes colors
What is penetration pricing?
 
Selling cheap to win
 
Hiding under tables
 
Giving away for free
 
Paying double
Who bought Kid Trackers first?
 
A wholesaler
 
A child
 
A teacher
 
A singer
How much was the big popcorn?
 
60p
 
30p
 
10p
 
5p
What makes prices look cheaper?
 
Ending in .99
 
Big balloons
 
Singing songs
 
Adding more zeros
Why not set the price too high?
 
People won’t buy
 
It looks pretty
 
Everyone claps
 
It becomes invisible
What is cost plus markup?
 
Cost plus extra money
 
Guessing the price
 
Free gifts only
 
Paying nothing
How can Lunchpax be bought online?
 
By website or app
 
At the park
 
At the bus stop
 
By writing a letter
Where can Lunchpax be sold?
 
A local shop
 
The moon
 
A swimming pool
 
In the sky
What does a brand give?
 
A personality customers like
 
A sandwich
 
A free ticket
 
Nothing at all
Why should customers choose you?
 
Clever marketing
 
Cheap chairs
 
Loud noises
 
Random guessing
What is marketing used for?
 
To sell goods or services
 
To play games
 
To cook food
 
To make friends
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