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(n.) a gradual development or change in a situation.
trend
(adj.) Often seen in public, mentioned in news papers or appearing on television.
high-profile
(n.) The group of people that a product or service is aimed at.
target market
(n.) a product or groups of products that has its own name and is made by one company.
brand
(v.) To express support for someone or something, especially in public.
endorse
(n.) Someone who buys or uses goods and services.
consumer
(n.) A plan of how to encourage people to buy a product or a service.
marketing strategy
(n.) A series of advertisements that share a single idea or theme
advertising campaign
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