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ESSENTIAL BUSINESS VOCABULARY
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  • If the delimiter is used in a question, the question should be surrounded by double quotes: "My, question","My, answer"
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Building professional relationships to gain opportunities.
Feedback / Networking.
A brief written message for internal communication.
Memo. / Presentation
Working together to achieve a common goal.
Collaboration. / Proposal
The process of reaching an agreement through discussion.
Negotiation. / Agreement
A reduction in the value of assets over time.
Investment / Depreciation.
Financial obligations or debts.
Liabilities. / Cash flow
Percentage of profit relative to revenue.
Balance sheet / Profit margin.
A persuasive presentation to sell a product or idea.
Pitch. / Customer acquisition
The specific group most likely to buy a product.
Market research / Target market.
A paid promotion or commercial message.
Advertisement. / Promotion
Coordinated efforts to promote a product or service.
Sales leads / Marketing campaign.
Metrics used to measure performance.
ROI (Return on Investment) / KPI (Key Performance Indicator).
The practice of meeting current needs without compromising the future.
Sustainability. / Target audience
A group of potential customers for a product or service.
Market. / Strategy
Financial plan detailing expected revenue and expenses.
Budget. / Expense
Total income generated by a business.
Profit / Revenue.


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