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Persuasive Techniques
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All men are mortal. Socrates is a man. Therefore, Socrates is mortal.
Logos
A commercial about abandoned animals needing a shelter of a forever home. They ask for a small donation to help these struggling animals.
Pathos
As a doctor, I am qualified to tell you that this course of treatment will likely generate the best results.
Ethos
My three decades of experience in public service, my tireless commitment to the people of this community, and my willingness to reach across the aisle and cooperate with the opposition, make me the ideal candidate for your mayor.
Ethos
The data is perfectly clear: this investment has consistently turned a profit year-over-year, even in spite of market declines in other areas.
Logos
A professional tennis player explaining the benefits of the newest tennis racket on the market.
Ethos
What type of persuasive technique does this sentence demonstrate? "8 out of 10 students prefer Quizizz to Kahoot for test reviews."
Logos
What TWO types of persuasive techniques does this image demonstrate?
Logos and Ethos
Convincing an audience by evoking an emotional response
Pathos
Convincing an audience by using facts, logical thought, and rationality
Logos
Convincing an audience by proving the credibility of the speaker
Ethos
Get stronger, longer lashes when you use this mascara. Customers increased their lash length on average by 10%.
Logos
This sunscreen lasts ten times longer than the leading brand and will protect you from harmful UV rays.
Logos
If you don’t come to my birthday party, I am not going to have any fun, and the whole day is going to be totally ruined.
Pathos
People should eat fruit regularly, because studies show that people who consume fruit as opposed to candy live an average of 10 years longer.
Logos
Save Lives. Don't Drink and Drive!
Pathos
I have completed all of my homework, I have done all of my chores, and I have never once done anything to betray your trust. Plus, you know and trust all of my friends. There is no reason I shouldn’t be allowed to go.
Ethos


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