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FCE Reading and Use of English Part 3 (game 7)
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Comercials provide companies with a good way of getting their message to a (WORLD)___________ audience of consumers.
WORLDWIDE
For many companies, comercials are an extremely (VALUE)___________ way of keeping public interest in their products.
VALUEABLE
Commercials undoubtedly have a (POWER)__________ effect on what people purchase.
POWERFUL
If young people feel the product isn´t cool, they may make the (DECIDE) __________ not to buy it any more.
DECISION
If the actors in the commercials aren’t wearing the (LATE) __________ clothes, young people will think that the product isn’t ‘cool’,
LATEST
Commercials help to keep a product (FASHION) ___________ and this keeps people buying it.
FASHIONABLE
Big companies feel it is (USE)__________ to spend so much on promotion. They are not so much trying to increase their market share as to keep it.
USELESS
People would still buy the products without the commercials because there is so little (COMPETE)__________ .
COMPETITION
Surely their (CUSTOM) __________ would still buy them without the commercials?
CUSTOMERS
Why do they spend millions of pounds on (ADVERTISE) __________ their products each year?
ADVERTISING
How many (FAME) _______ caramel-coloured soft drinks can you think of?
FAMOUS
You must always tell the (TRUE)__________, and only choose someone if you are absolutely certain it was them you saw.
TRUTH
The best (ADVISE) ___________ for potential witnesses is never to tell a lie.
ADVICE
If the witness doesn’t pick out the suspect, he may well be given his (FREE)___________ and the police will have to start the investigation again.
FREEDOM
The witness´ (CHOOSE)__________ is extremely important in the line-up.
CHOICE
The witness must look (CARE)__________ at each person and say who they saw committing the crime.
CAREFULLY
The suspect and the other people line up in a room. The witness enters with a policeman, and usually the suspect’s (LAW)__________.
LAWYER
When police know who they are looking for, they approach people who have a similar (APPEAR) __________.
APPEARANCE
The police use this (INFORM) __________ to track down a likely suspect
INFORMATION
Sometimes, this is in the form of a (DESCRIBE) __________ of the culprit by an eye-witness.
DESCRIPTION
To solve crimes, investigators need to uncover (EVIDENT) ___________ which will lead to a prosecution.
EVIDENCE
The main role of the police in (CRIME) _________ investigations is to solve crimes.
CRIMINAL