Unit 6 words Insight Intermediate | Baamboozle - Baamboozle

to persuade sb to do sth by making them believe sth that is not true

to trick

a general change or development

trend

to try to have an effect on a particular group of people

target

the practice of promoting products in a way that does not appear to be advertising, such as by product placement

stealth marketing

a low price for sth in a shop, usually for a short time

special offer

advertising material sent by email to people who have not asked for it

spam

a short phrase that is easy to remember and is used to make people notice something

slogan

a quantity or number of sth that is important or large enough to be noticed or to have an effect

significant amount

to try a small amount of sth to see what it is like

to sample

a small number or amount of sb/sth that is looked at, tested, exmined, etc. to find out what the rest is like

sample

a possibility of sth dangerous or unpleasant happening; a situation that could be dangerous or have a bad result

risk

to do sth that may mean that you get into a situation which is unpleasant for you

to risk

a person or company that sells goods to the public

retailer

to do detailed and careful study of sth to find out more information about it

to research

detailed and careful study of sth to fid out more information about it

research

to pay sb back a sum of money, especially because they have paid too much or they are not happy with sth they have bought

to refund

a sum of money that is paid back to you, especially because you paid too much or because you returned goods to a shop/store

refund

to buy something

to purchase

something that you buy

purchase

a part or share of a whole

large proportion

to advertise sth in order to increase its sales or make it popular

promote

to say definitely that you will do or not do sth or that sth will happen

to promise

a written or spoken statement or agreement that you will or will not do sth

promise

the money that you make when when you sell sth for more than it cost you

profit

to show sth that you have prepared to people

to present

something that you give to somebody or receive from sb

present

an advertisement that appears on your computer screen suddenly while you are browsing on the internet

pop-up ad

to make sb do something by giving them good reasons

to persuade

extremely great or strong

overwhelming

not very large

modest

the smaller number or part of a group, less than half

tiny minority

very big

massive

a company that creates advertising for other companie's product

a company that creates advertising for other companie's products

to sell sth with the help of advertising

to market

a country, an area or a group of people that buys sth; the number of people that buys sth

market

to make sth in large quantities using machines

to manufacture goods

the largest number or part of a group of people or things

vast majority

products that are beautiful and very expensive

luxury goods

a printed design or symbol that a company or an organization uses as its special sign

logo

to start sth new or to show sth for the first time

launch

a short tune that is easy to remember, often used in advertising

jingle

information that a person has who knows a lot about a group or an organization because they are a part of it

insider knowledge

to have an effect on or power of sth/sth so that they change

to influence

the power to affect, change or control sb/sth

influence

the people and activities involved in producing sth, providing a service, etc.

industry

most of; the majority of

great part of

a type of large thin book with a shiny paper cover that you can buy every week or month containing articles, photographs, etc.

glossy magazine

small amounts of products that you don't have to pay for, which are given to you to test, try out, taste, etc.

free samples

a small sheet of paper that advertises a product or an event and is given to a large number of people

flier

to have sth happen to you

to experience

something that has happened to you

experience

a public statement that you give official support or agreement to a plan, statement, decision, etc.

endorsement

an arrangement of things for people to look at or buy

display

to put sth in a place where people will see it or where it will attract attention

to plan and make a drawing of how sth will be made

to design

a person who buys things or uses services

consumer

an advertisement on television or radio

commercial

a small advertisement you put in a newspaper if you want to buy or sell something, employ sb, find flat, etc.

classified ad

the general impression that the product, company, organization etc gives to the public

brand image

a large board near a road where advertisements are put

billboard

a long, narrow advertisement on a website

banner

all of the advertisements, posters, billboards etc. that promote a product or service at a particular time

advertising campaign