Ordinary and decent people.
Salt of the earth
Easy to do.
Like stealing candy from a baby
Maybe you shouldn't believe it
Take it with a grain of salt
To say something in a way that hides the harsh truth
to sugarcoat
Someone you really like
The apple of one's eye
Not thought through. Not well considered.
Half baked
Sooooooooo easy
Easy as pie / A piece of cake / A walk in the park / A cakewalk / Easy-peasy-lemon-squeezy
Calm, cool, and collected. Not anxious or stressed.
Cool as a cucumber
Too easy. Not a challenge.
Low-hanging fruit
Selling fast
Selling like hotcakes
