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1C - A world together

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    A world together
  •   Study   Slideshow
  • We are in the middle of worldwide changes in culture. Popular culture is crossing from one country to another in ways we have never seen before.
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  • Let me give you some examples. One day, I am sitting in a coffee shop in London having a cup of Italian espresso serve by an Algerian waiter, listening to American music playing in the background.
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  • A few days later, I'm walking down a street in Mexico - I'm eating Japanese food and listening to the music of a Filipino band.
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  • In Japan, many people love flamenco. Meanwhile, in Europe, Japanese food is incredibly popular. European girls decorate their hands with henna tattoos. This is the globalization of culture.
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  • The globalization of culture continues on from the globalization of bussiness.
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  • Modern industry now has a global market. Businesses make their products in one country and sell them in another.
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  • Companies employ people on one continent to answer telephone calls from customers on different continents.
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  • It's true that buying and selling goods in different countries is not new.
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  • But nowadays, everything happens faster and travels faster. In the past, there were camel trains, ships, and railways.
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  • Then, planes, telephones, and televisions brought us closer together. Television had fifty million viewers after thirteen years; the internet had the same number after only five.
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  • Today, the internet can connect us all in the real time as we watch the same news story as it happens, anywhere in the world.
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  • How do people feel about globalization? It depends on where they live and how much money they have.
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  • More than a fifth of all the people in the world now speak some English. Some people believe that there is a kind of "culture attack" from the English language, social media, and McDonald's and Starburks.
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  • But I have a more positive view. I think that cultures are strong and that countries don't need to lose their national identity.
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  • In India, there are more than four hundred languages and several different religions
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  • and McDonal's serves mutton instead of beef and offers a vegetarian menu.
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