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Team 2
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Teams
Name
Score
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15
×
a record of past problems or failures. *The company has a ___________ with failed products.*
bad history
Oops!
Check
Okay!
Check
15
×
the main group of customers a company sells to. *The brand wants to expand its ___________ in Asia.*
base of clients
Oops!
Check
Okay!
Check
15
×
become less valuable or respected. *The brand was ___________ after too many discounts.*
devalued
Oops!
Check
Okay!
Check
15
×
in more distant places. *The company is looking ___________ for new customers.*
further afield
Oops!
Check
Okay!
Check
×
boom
Lose 50 points!
Oops!
×
seesaw
Swap points!
Okay!
×
rocket
Go to first place!
Okay!
×
baam
Lose 20 points!
Oops!
15
×
a careful way of acting to avoid risks. *The company took a ___________ to expansion.*
cautious approach
Oops!
Check
Okay!
Check
×
monster
Reset all scores!
Oops!
×
magnet
Take 10 points!
Okay!
×
rocket
Go to first place!
Okay!
×
banana
Go to last place!
Oops!
15
×
how well people know or recognize something. *Advertising helps increase brand ___________.*
awareness
Oops!
Check
Okay!
Check
15
×
the main activity a company focuses on. *Tourism is the ___________ of the company.*
core business
Oops!
Check
Okay!
Check
15
×
extending something beyond its usual limits. *Product ___________ can be risky for brands.*
stretching
Oops!
Check
Okay!
Check
15
×
a visual symbol representing a brand. *The ___________ is easy to recognize.*
logo
Oops!
Check
Okay!
Check
15
×
extremely expensive and high-quality. *The company sells ___________ cars.*
ultra-luxury
Oops!
Check
Okay!
Check
15
×
using a brand name for new types of products. *___________ can damage a strong brand if done badly.*
brand stretching
Oops!
Check
Okay!
Check
×
banana
Go to last place!
Oops!
×
seesaw
Swap points!
Okay!
×
shark
Other team loses 25 points!
Okay!
×
thief
Give points!
5
10
15
20
25
×
eraser
Reset score!
Oops!
×
fairy
Take points!
5
10
15
20
25
×
gift
Win 25 points!
Okay!
×
thief
Give points!
5
10
15
20
25
15
×
names or symbols used to identify products or companies. *People trust well-known ___________ more easily.*
brands
Oops!
Check
Okay!
Check
×
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