Team 1
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Team 2
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Teams
Name
Score
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15
×
Company specialising in producing and placing advertisements for clients
advertising agency
Oops!
Check
Okay!
Check
10
×
websites that enable users to create and share content or to participate in social networking.
social media
Oops!
Check
Okay!
Check
10
×
(of an image, video, piece of information, etc.) circulated rapidly and widely from one internet user to another.
viral
Oops!
Check
Okay!
Check
×
baam
Lose 10 points!
Oops!
×
magnet
Take 20 points!
Okay!
×
gift
Win 10 points!
Okay!
×
lifesaver
Give 25 points!
Oops!
15
×
To introduce a new product
launch
Oops!
Check
Okay!
Check
15
×
Large media outlets like TV, newspapers and magazines
mass media
Oops!
Check
Okay!
Check
10
×
Attention, Interest, Desire, Action - the objective of all advertisements
AIDA
Oops!
Check
Okay!
Check
×
banana
Go to last place!
Oops!
×
fairy
Take points!
5
10
15
20
25
×
rocket
Go to first place!
Okay!
×
banana
Go to last place!
Oops!
20
×
Common in department stores and supermarkets. Includes promotional display shelves, commercials on screen and trolley ads
in-store advertising
Oops!
Check
Okay!
Check
25
×
Something written by a company for newspapers and magazines and websites to share and publish
press release
Oops!
Check
Okay!
Check
×
eraser
Reset score!
Oops!
×
star
Double points!
Okay!
×
fairy
Take points!
5
10
15
20
25
×
thief
Give points!
5
10
15
20
25
15
×
Branded products are placed in non-advertising media such as movies, music videos or television shows
Product placement
Oops!
Check
Okay!
Check
10
×
One of the original and most common forms of advertising in printed media.
magazine and newspaper advertisements
Oops!
Check
Okay!
Check
15
×
recommendations made by individuals to other individuals about a product of service
word of mouth
Oops!
Check
Okay!
Check
25
×
A small, specialized market for a particular product or service.
niche
Oops!
Check
Okay!
Check
×
trap
No points!
Oops!
×
rocket
Go to first place!
Okay!
×
shark
Other team loses 5 points!
Okay!
×
banana
Go to last place!
Oops!
×
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