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Name
Score
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15
×
Which social media platform has the most monthly active users as of 2022?
Instagram
Facebook
Tik Tok
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5
×
In digital marketing, "ROI" stands for "Return on Investment."
True
False
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20
×
Which of the following is a popular tool used for keyword research in SEO?
SEMRush
Hootsuite
Google Analytics
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15
×
What is the name of the metric used to measure the percentage of website visitors who leave a website after viewing only one page?
Bounce rate.
Click-per-view rate.
Conversion rate.
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15
×
A landing page is a website's homepage.
True
False
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15
×
Which of the following is NOT a factor that can affect website loading speed?
image size
video size
font size
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10
×
Which of the following is NOT a type of paid advertising on Facebook?
Facebook marketplace ads
Boosted Posts
Messenger Ads
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20
×
Conversion rate optimization (CRO) is the process of increasing the percentage of website visitors who complete a desired action.
True
False
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10
×
The first stage of a marketing funnel is to help potential customers make a purchase.
True
False
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10
×
Mobile optimization is the process of designing a website that can be used only on mobile phones.
True.
False
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15
×
A/B testing is to compare the effectiveness of two different versions of a website or landing page.
False.
True.
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×
lifesaver
Give 25 points!
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×
rocket
Go to first place!
Okay!
×
gift
Win 25 points!
Okay!
×
lifesaver
Give 20 points!
Oops!
×
heart
Other team wins 25 points!
Oops!
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shark
Other team loses 10 points!
Okay!
×
fairy
Take points!
5
10
15
20
25
×
thief
Give points!
5
10
15
20
25
15
×
Which type of email marketing message is designed to welcome new subscribers and introduce them to your brand?
promotion emails
newsletter emails
confirmation emails
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10
×
What is the name of the process of using email marketing to automatically send a series of messages to a subscriber over a period of time?
oboarding campaign
drip campaign
promotion campaign
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×
thief
Give points!
5
10
15
20
25
×
seesaw
Swap points!
Okay!
×
shark
Other team loses 25 points!
Okay!
×
baam
Lose 20 points!
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×
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