Team 1
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Team 2
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Teams
Name
Score
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15
×
Using images and sounds to make you imagine how it feels, looks, sounds or tastes.
Sense appeal
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Check
Okay!
Check
×
seesaw
Swap points!
Oops!
×
star
Double points!
Okay!
×
rocket
Go to first place!
Okay!
×
lifesaver
Give 25 points!
Oops!
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baam
Lose 25 points!
Oops!
×
star
Double points!
Okay!
×
shark
Other team loses 25 points!
Okay!
×
banana
Go to last place!
Oops!
15
×
Using images in the hope you'll transfer your good feelings about the image to the product
Mental association
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Check
Okay!
Check
15
×
Telling you what to do
Instruction
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Check
Okay!
Check
15
×
Suggesting that you need the product to be happy or satisfied
Must have
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Okay!
Check
15
×
Making a product look like a solution to something you worry about.
Fear
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Okay!
Check
15
×
Featuring someone like a celebrity, saying how the product worked for them, can be convincing.
Testimonial
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Check
Okay!
Check
15
×
Using words like amazing and incredible to make products seem really exciting.
Hype
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Okay!
Check
×
lifesaver
Give 10 points!
Oops!
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star
Double points!
Okay!
×
gift
Win 25 points!
Okay!
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banana
Go to last place!
Oops!
15
×
Using a chance to win something to attract attention
Prize
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Okay!
Check
15
×
Showing or announcing a discounted price can make a product look better.
Special offer
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Check
Okay!
Check
×
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Review
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