(Unit 4 idiom) There is a ______________ between aiming advertising at a general target market, and tailoring adverts to individuals based on their browsing history and private medical data.
a world of difference between
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15
A person who enters a store wanting to buy a product is a ______________ buyer.
prospective
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lifesaver
Give 25 points!
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magnet
Take 20 points!
Okay!
rocket
Go to first place!
Okay!
baam
Lose 10 points!
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15
What was the most used emoticon/word in social media last year (according to the article)?
the heart emoticon
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baam
Lose 25 points!
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gold
Win 50 points!
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shark
Other team loses 15 points!
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baam
Lose 25 points!
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15
Can you guess the idiom?
Handing somebody something on a plate
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15
The article suggests that in the future, interaction with products will be more personal thanks to a new customer-service innovation. What is it?
The use of holograms in customer service, based on what each individual needs or finds attractive
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15
What's the idiom?
up your game
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15
The __________ of our clients like to try on clothes in the store before purchasing them, but a few do make purchases online.
bulk / majority
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15
Can you guess the idiom?
get something spot on
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15
Brands are successful because the public ______ into the vision they promote.
