A person who enters a store wanting to buy a product is a ______________ buyer.
prospective
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15
The article suggests that in the future, interaction with products will be more personal thanks to a new customer-service innovation. What is it?
The use of holograms in customer service, based on what each individual needs or finds attractive
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10
___________ reality is the future of advertising.
virtual
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15
What's the idiom?
up your game
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heart
Other team wins 25 points!
Oops!
star
Double points!
Okay!
shark
Other team loses 10 points!
Okay!
baam
Lose 15 points!
Oops!
15
Can you guess the idiom?
Get your head round something
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15
Can you guess the idiom?
get something spot on
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15
Brands are successful because the public ______ into the vision they promote.
buy
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15
What was the most used emoticon/word in social media last year (according to the article)?
the heart emoticon
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trap
No points!
Oops!
fairy
Take points!
5
10
15
20
25
rocket
Go to first place!
Okay!
lifesaver
Give 15 points!
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15
The __________ of our clients like to try on clothes in the store before purchasing them, but a few do make purchases online.
bulk / majority
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15
What is a verb for 'portraying emotion'?
emoting
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15
(Unit 4 idiom) There is a ______________ between aiming advertising at a general target market, and tailoring adverts to individuals based on their browsing history and private medical data.