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15
×
Once a business has attracted a customer, it is important to retain their ________so that they continue to make purchases in the future
loyalty
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lifesaver
Give 25 points!
Oops!
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star
Double points!
Okay!
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fairy
Take points!
5
10
15
20
25
×
banana
Go to last place!
Oops!
15
×
_________ are very large markets in which products with mass appeal are marketed
Mass markets
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15
×
Markets are __________- they are changing all the time
dynamic
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15
×
___________ is identifying customer needs and satisfying them profitably.
Marketing
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seesaw
Swap points!
Oops!
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gift
Win 20 points!
Okay!
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rocket
Go to first place!
Okay!
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baam
Lose 5 points!
Oops!
15
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_________ where a business focuses on the needs of consumers when developing products
Market oriented
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15
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___________where a business focuses on the design and manufacture of the product itself rather than the needs of customers.
Product oriented
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15
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_________ is a smaller market, usually within a large market or industry.
Niche Market
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15
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_______ is a proportion of sales in a total market that a business or product enjoys.
Market Share
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seesaw
Swap points!
Oops!
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seesaw
Swap points!
Okay!
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shark
Other team loses 5 points!
Okay!
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lifesaver
Give 10 points!
Oops!
15
×
__________ is the first step in satisfying customer needs.
Market Research
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×
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