Team 1
0
Team 2
0
Teams
Name
Score
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heart
Other team wins 25 points!
Oops!
×
fairy
Take points!
5
10
15
20
25
×
rocket
Go to first place!
Okay!
×
baam
Lose 5 points!
Oops!
15
×
What is informative advertising?
Advertising that gives information
Oops!
Check
Okay!
Check
×
thief
Give points!
5
10
15
20
25
×
seesaw
Swap points!
Okay!
×
rocket
Go to first place!
Okay!
×
thief
Give points!
5
10
15
20
25
×
monster
Reset all scores!
Oops!
×
magnet
Take 15 points!
Okay!
×
rocket
Go to first place!
Okay!
×
thief
Give points!
5
10
15
20
25
15
×
What is place in the marketing mix?
How the product reaches the consumer
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Check
Okay!
Check
15
×
What is a channel of distribution?
The path from producer to consumer
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Okay!
Check
15
×
What is influencer marketing?
Promotion by social media influencers
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Check
Okay!
Check
15
×
What is competitive advertising?
Advertising that compares with rivals
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Check
Okay!
Check
15
×
What does the product element focus on?
Features, packaging and target market
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Okay!
Check
15
×
What is digital marketing?
Promotion using digital media
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Check
Okay!
Check
15
×
What is the marketing mix?
All the elements used to market a product
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Check
Okay!
Check
15
×
What is promotion?
Methods used to make customers aware of a product
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Check
Okay!
Check
15
×
Name one factor affecting price.
Cost / profit / competition / income level
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Okay!
Check
15
×
Give one example of sales promotion.
Free samples / 2-for-1 offers / coupons
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Okay!
Check
15
×
What is persuasive advertising?
Advertising that convinces consumers
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Check
Okay!
Check
15
×
What is reminder advertising?
Advertising that keeps a product in mind
Oops!
Check
Okay!
Check
×
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