Team 1
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Score
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15
×
Create a new slogan for Cocacola
-
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eraser
Reset score!
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gift
Win 20 points!
Okay!
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shark
Other team loses 25 points!
Okay!
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thief
Give points!
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15
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4️⃣ Give one phrase from the ad that makes it sound trustable.
taste the original vibe!
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15
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1️⃣ What product is being advertised?
Cocacola
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trap
No points!
Oops!
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shark
Other team loses 20 points!
Okay!
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fairy
Take points!
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25
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banana
Go to last place!
Oops!
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seesaw
Swap points!
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star
Double points!
Okay!
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gift
Win 25 points!
Okay!
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banana
Go to last place!
Oops!
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baam
Lose 10 points!
Oops!
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shark
Other team loses 25 points!
Okay!
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rocket
Go to first place!
Okay!
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lifesaver
Give 10 points!
Oops!
15
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Would this ad work on people your age? Why/why not?
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15
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3️⃣ What problem does the ad say it can solve?
It gives you hapiness if you don't have it
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Why does the ad use the word “hapiness”?
To make the drink sound bright, positive, energizing, or happy.
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2️⃣ What is the slogan of the ad?
Open hapiness
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What image or sound would make this ad more persuasive?
• Bright splashes • Upbeat music • Kids smiling after drinking it
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5️⃣ What persuasive technique is used in “Everyone’s talking about it — have you tried it yet?”
Rhetorical question
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15
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“Helps you feel fresh and focused.” Is this emotional or logical appeal? Explain.
Logical — it suggests a practical benefit (energy/focus).
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