Someone who continues to buy products from a company over a long period of time?
A loyal customer
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15
What was the name of the Ukrainian nuclear power plant that was the site of a nuclear disaster in April 1986?
Chernobyl
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10
What car brand is known for its "prancing horse" logo?
Ferrari
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trap
No points!
Oops!
fairy
Take points!
5
10
15
20
25
shark
Other team loses 25 points!
Okay!
lifesaver
Give 5 points!
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15
What are tangible characteristics of a product or service. They are factual and descriptive aspects.
features
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15
Which car company produces the âMustangâ model?
Ford
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banana
Go to last place!
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rocket
Go to first place!
Okay!
fairy
Take points!
5
10
15
20
25
thief
Give points!
5
10
15
20
25
trap
No points!
Oops!
gold
Win 50 points!
Okay!
shark
Other team loses 25 points!
Okay!
banana
Go to last place!
Oops!
15
What is CRM an abbreviation for?
Customer relationship management
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15
What are the positive outcomes or advantages a customer gets from using the product or service. They focus on the value provided.
Benefits
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15
What is the name for small group discussions led by a moderator. They are used to gather qualitative data, like opinions and feelings, about a specific topic.
Focus groups
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15
Who was the first Emperor of Rome?
Augustus
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15
What year was the first iPhone released?
2007
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15
What are questionnaires used to gather information from a large number of people. They're great for collecting quantitative data, like statistics and trends.
Customer surveys
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15
What is the name of the electric car manufacturer founded by Elon Musk?