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15
×
Owning the patent to an innovative product is the key to an Open business model. True or False?
False
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25
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What type of business pattern is Netflix, which makes use of niche content while using a strong platform?
The Long tail
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15
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Open business models show that working with smart people both inside and outside of a company can be profitable. True or False?
True
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15
×
In prototyping design process, the prototype is the end product of the process and the only task is to refine it. True or False?
False, in the design process the prototype is usually in the early stages
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15
×
A customer centric question would be, What value are customers willing to pay? True or False?
True
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25
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The network effect is the growth in value of a part of the business to attract users is a phenomenon that is closely linked to what business pattern?
multi-sided platform business
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15
×
In storytelling, how a business model solves a customer problem is a key purpose? True or False?
True
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15
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Looking at competitors and benchmarking is often used in the ideation process. True or False?
False, although used in business, it is not aligned well with design principles.
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15
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What can I sell to my customer, is a question for a customer centric business? True or False?
False, it is question asked by company centric businesses.
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15
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In storytelling, people tend to be moved more by logic than by anything else. True or False?
False, storytelling provides a scenario that may not be logical.
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heart
Other team wins 20 points!
Oops!
×
seesaw
Swap points!
Okay!
×
rocket
Go to first place!
Okay!
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lifesaver
Give 15 points!
Oops!
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seesaw
Swap points!
Oops!
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fairy
Take points!
5
10
15
20
25
×
shark
Other team loses 20 points!
Okay!
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banana
Go to last place!
Oops!
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seesaw
Swap points!
Oops!
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magnet
Take 15 points!
Okay!
×
shark
Other team loses 5 points!
Okay!
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banana
Go to last place!
Oops!
15
×
In visual thinking design concepts, it is important not to draw something you don't understand. True or False?
False, although understanding the essence of something is important, you don't limit visual thinking this early.
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15
×
In storytelling, making the new idea tangible or more real, is a key purpose. True or False?
True
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15
×
A comic-strip is a type of storytelling? True or False?
True
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×
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