Requires some thinking about what the audience knows or doesn’t know and forming the message accordingly.
Consideration
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Check
Okay!
Check
lifesaver
Give 20 points!
Oops!
gold
Win 50 points!
Okay!
shark
Other team loses 15 points!
Okay!
thief
Give points!
5
10
15
20
25
5
No Necessary Information is Missing
Completeness
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Check
Okay!
Check
banana
Go to last place!
Oops!
fairy
Take points!
5
10
15
20
25
rocket
Go to first place!
Okay!
baam
Lose 20 points!
Oops!
5
Specifics Instead of Generalizations
Concreteness, Conciseness
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Check
Okay!
Check
5
Written from the viewpoint of the audience.
Consideration
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Check
Okay!
Check
monster
Reset all scores!
Oops!
star
Double points!
Okay!
shark
Other team loses 10 points!
Okay!
banana
Go to last place!
Oops!
5
Forming your message with a minimum number of words possible without invalidating the other 6 C’s.
Conciseness
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Okay!
Check
5
You should always check your writing for typing, spelling, and grammatical errors.
Correctness
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Check
5
Whatever document you are preparing, be ______ and use visual design to make the main messages stand out.
Consideration, considerate
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Okay!
Check
5
demands that the business should be correct and concrete.
Clarity
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Check
Okay!
Check
10
Just because scientists are able to deal with complex ideas and tons of information, it doesn’t mean that they are able to deal with a flood of unformatted text.
