• BUSINESS STUDIES
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  • What is market size?
    Market size refers to the total number of items sold (volume) or the total value of sales (revenue) in a specific market.
  • How can market size be measured?
    Market size can be measured in terms of volume (e.g., number of products sold) or value (e.g., total sales revenue).
  • What is the difference between volume and value in market size measurement?
    Volume refers to the quantity of products sold, while value refers to the total revenue generated from those sales.
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