IGCSE BS 3.1-3.4 Final Review

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Identify THREE methods of primary research.

questionnaires, online surveys, focus groups, interviews

Identify one advantage and one disadvantage of conducting primary research

Advantage: up to date, first-hand info, not available to others vs. disadvantage: can be expensive, not available right away

Identify THREE ways to present data from market research.

Bar chart, pie chart, line graph, tally chart, table etc.

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