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Teams
Name
Score
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15
×
MERCEDES IS A _______ BRAND
PREMIUM
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Check
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Check
×
baam
Lose 15 points!
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×
star
Double points!
Okay!
×
shark
Other team loses 20 points!
Okay!
×
banana
Go to last place!
Oops!
15
×
a short easily remembered phrase, especially one used to advertise an idea or a product
SLOGAN
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15
×
What does it mean accessible?
easy for anyone to obtain and use
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20
×
the particular group of people to which an advertisement, a product, a website or a television or radio programme is directed
TARGET AUDIENCE
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25
×
a range of similar products or services that are sold by the same company, with different features and different prices
PRODUCT LINE
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thief
Give points!
5
10
15
20
25
×
star
Double points!
Okay!
×
fairy
Take points!
5
10
15
20
25
×
lifesaver
Give 25 points!
Oops!
×
monster
Reset all scores!
Oops!
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rocket
Go to first place!
Okay!
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gift
Win 25 points!
Okay!
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lifesaver
Give 20 points!
Oops!
10
×
a design or symbol used by a company to advertise its products
LOGO
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20
×
the number of things that a company sells compared with the number of things of the same type that other companies sell
MARKET SHARE
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15
×
the degree to which people are familiar with or prefer a particular brand
BRAND AWARENESS
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15
×
a set of features and ideas that customers connect in their minds with a particular product or brand
BRAND IMAGE
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10
×
the company that sells most of a product or service in a particular market
MARKET LEADER
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15
×
What is a bestseller?
a product that is extremely popular and has sold in very large numbers
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25
×
the fact of people knowing about a business and its products and services
CUSTOMER AWARENESS
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seesaw
Swap points!
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fairy
Take points!
5
10
15
20
25
×
gift
Win 25 points!
Okay!
×
banana
Go to last place!
Oops!
×
Restart
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