Team 1
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Team 2
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Teams
Name
Score
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15
×
The company refused the first offer and decided to __________________ a better deal from the distributor.
hold out for
Oops!
Check
Okay!
Check
5
×
The company tried to reinforce an association ______ happiness and the use of their product.
between
Oops!
Check
Okay!
Check
15
×
Many consumers __________________ luxury branding, believing that high prices automatically mean high quality.
buy into
Oops!
Check
Okay!
Check
15
×
Some customers didn’t __________________ the misleading slogans and quickly realized the claims were exaggerated.
be taken in by
Oops!
Check
Okay!
Check
×
seesaw
Swap points!
Oops!
×
fairy
Take points!
5
10
15
20
25
×
fairy
Take points!
5
10
15
20
25
×
thief
Give points!
5
10
15
20
25
15
×
The ad agency tried to __________________ the company’s eco-friendly image by showing the product in natural, untouched landscapes.
reinforce an association between
Oops!
Check
Okay!
Check
15
×
Our product didn’t exactly __________________ expectations after the hype created on social media.
live up to
Oops!
Check
Okay!
Check
5
×
The ad cleverly played ______ people’s fear of missing out.
on
Oops!
Check
Okay!
Check
5
×
The new marketing strategy aims to tap ______ consumers’ desire for healthier lifestyles.
into
Oops!
Check
Okay!
Check
15
×
The marketing team decided to __________________ millennials’ growing concern for sustainability.
appeal to
Oops!
Check
Okay!
Check
15
×
By emphasizing nostalgia and family bonds, the commercial sought to __________________ viewers’ emotions.
play on
Oops!
Check
Okay!
Check
5
×
We should tailor our proposal ______ the needs of each target segment.
towards
Oops!
Check
Okay!
Check
×
banana
Go to last place!
Oops!
×
fairy
Take points!
5
10
15
20
25
×
shark
Other team loses 25 points!
Okay!
×
lifesaver
Give 25 points!
Oops!
×
seesaw
Swap points!
Oops!
×
rocket
Go to first place!
Okay!
×
shark
Other team loses 10 points!
Okay!
×
lifesaver
Give 20 points!
Oops!
5
×
The CEO insisted on holding ______ a better partnership deal, even if it delayed the launch.
out for
Oops!
Check
Okay!
Check
5
×
The public quickly picked ______ the inconsistency between the brand’s image and its actual practices.
up on
Oops!
Check
Okay!
Check
×
Restart
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