Team 1
0
Team 2
0
Teams
Name
Score
1
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8
9
10
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×
baam
Lose 20 points!
Oops!
×
star
Double points!
Okay!
×
rocket
Go to first place!
Okay!
×
thief
Give points!
5
10
15
20
25
15
×
Product endorsement
the use of a well-known person to advertise products
Oops!
Check
Okay!
Check
15
×
Brand awareness
how familiar people are with a brand (or its logo and slogan)
Oops!
Check
Okay!
Check
×
baam
Lose 25 points!
Oops!
×
seesaw
Swap points!
Okay!
×
gift
Win 25 points!
Okay!
×
banana
Go to last place!
Oops!
×
baam
Lose 25 points!
Oops!
×
magnet
Take 25 points!
Okay!
×
gift
Win 15 points!
Okay!
×
baam
Lose 25 points!
Oops!
15
×
Product lifecycle
the length of time people continue to buy a product
Oops!
Check
Okay!
Check
15
×
Product placement
when products are used in films or TV programmes
Oops!
Check
Okay!
Check
15
×
Brand image
the ideas and beliefs people have about a brand
Oops!
Check
Okay!
Check
15
×
Market challenger
the second best-selling product or brand in a market
Oops!
Check
Okay!
Check
15
×
Market leader
the best-selling product or brand in a market
Oops!
Check
Okay!
Check
15
×
Brand stretching
using an existing name on another type of product
Oops!
Check
Okay!
Check
15
×
Brand loyalty
the tendency to always buy a particular brand
Oops!
Check
Okay!
Check
15
×
Product launch
the introduction of a product to the market
Oops!
Check
Okay!
Check
15
×
Market segment
customers of a similar age, income level or social group
Oops!
Check
Okay!
Check
15
×
Market share
the percentage of sales a company has
Oops!
Check
Okay!
Check
15
×
Product range
the set of products made by a company
Oops!
Check
Okay!
Check
×
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Review
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