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15
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Which of the following is an example of "product development"?
Setting sales targets
Hiring new staff
Rebranding a product
Designing a new feature for an item
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trap
No points!
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magnet
Take 20 points!
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gift
Win 20 points!
Okay!
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baam
Lose 25 points!
Oops!
15
×
What does "market research" involve?
Understanding customer preferences and market needs
Launching an advertisement campaign
Tracking competitors’ profits
Selling research at the market
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15
×
Correct the mistake: "We should develop a business chances to grow the company."
"We should develop business opportunities to grow the company."
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15
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Correct the mistake: "The product launching was delayed due to market issues."
"The product launch was delayed due to market issues."
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15
×
Before introducing a ________, companies need to understand what customers want and need.
new product
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15
×
What do we call studying what customers want before launching a new product?
Market research
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15
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Correct the mistake: "Our company has spent a lot on researching the sales market."
"Our company has spent a lot on market research."
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15
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Which of the following is NOT related to "customer satisfaction"?
Cutting production costs
Resolving complaints
Reward loyalty
Understanding customer needs
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thief
Give points!
5
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15
20
25
×
magnet
Take 20 points!
Okay!
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fairy
Take points!
5
10
15
20
25
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thief
Give points!
5
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25
15
×
Name three collocations with the word "product."
(Possible answers: New product, product development, launch a product)
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15
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Name three collocations with the word "business."
(Possible answers: Run a business, business strategy, business opportunity)
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15
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Correct the mistake: "The company decided to do a profit by selling a new product."
"The company decided to make a profit by selling a new product."
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banana
Go to last place!
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seesaw
Swap points!
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shark
Other team loses 20 points!
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banana
Go to last place!
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15
×
What phrase means persuading someone to agree to a deal or sale?
Close the deal
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15
×
What term describes designing and improving a product before it goes to market?
Product development
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